Asakusa is one of the areas in Japan that has long been one of the first to adopt Western culture (lifestyle). This is the style that blends cultural elements, which is also one of the good things about MADE IN JAPAN products and craft. Asakusa is an essential town for boot making, as it is a place where craftsmen, materials, and factories all gather up organically and the masterful techniques are passed down.
In 1950, my grandfather Katsuji Nishiguchi started the sock factory. At that time, we managed only OEM (Original Equipment Manufacturer) business, a factory producing for other brands. Since 2017, I joined our family business as the third generation, we started the sock brand NISHIGUCHI KUTSUSHITA to deliver high quality classic socks to customers. Our brand concept is "making your day extraordinary" and it's most important for us because that is our only reason to produce socks. - Isato Nishiguchi
The term “Mingei” was coined in late December 1925, and almost a century has passed since the conceptual seeds of Mingei were sown. We have always been inspired by the aesthetics and spirit of Mingei that beauty was to be found in daily life. - Sotaro Ogino.
